Demand generation · local · paid media

Marketing & advertising

SEO, Google Ads, Meta (Facebook & Instagram), and Google Business Profile — scoped engagements with clear objectives, tracking you can trust, and reporting you can act on. Perfect alongside a live VIV-Z website, but we also support existing sites.

SEO & organic visibility

Earn durable traffic with foundations that match how search engines and humans actually evaluate quality.

  • Technical audits — crawlability, indexation, Core Web Vitals, structured data
  • Keyword strategy & information architecture aligned to intent
  • On-page optimisation — titles, meta, headings, internal links
  • Content briefs & refreshes for service pages, blogs, and FAQs
  • Local SEO — citations, location pages, and consistent NAP signals
  • Monthly reporting with actionable next steps (Search Console & analytics)

Google Ads

Paid search and feeds-based campaigns that tie spend to leads or revenue — not vanity clicks.

  • Search campaigns — branded, generic, and high-intent query clusters
  • Performance Max where it fits your catalog or lead-gen model
  • Display & YouTube remarketing for nurture and recall
  • Conversion tracking, GA4 linking, and offline/import conversions where applicable
  • Landing page QA — message match, speed, and form friction
  • Bid strategies, budgets, and seasonal scaling with clear guardrails

Facebook & Instagram ads (Meta)

Creative-led acquisition and retargeting across Meta’s placements — built around your offers and audiences.

  • Prospecting vs remarketing structure — clear funnel stages
  • Interest, lookalike, and engagement-based audiences (where policy allows)
  • Creative testing — angles, hooks, formats (feed, stories, reels)
  • Lead ads vs on-site conversion paths — picked for your CRM workflow
  • Pixel / Conversions API hygiene for stable attribution
  • Weekly optimisations — fatigue checks, frequency, placement trims

Google Business Profile

Formerly Google My Business — your map pack presence for local discovery and trust signals.

  • Profile setup or reclaim — categories, services, attributes, hours
  • Photo & cover guidelines, short-name, and booking/action links
  • Review acquisition playbooks and response tone aligned to brand
  • Google Posts & updates for offers, events, and seasonal pushes
  • Products/services menus where relevant for your vertical
  • Insights review — search terms, calls, direction requests, website taps

Engagements

Audits, ongoing retainers, or hybrid — tell us your market, margin, and internal capacity; we'll propose a sensible scope.